News
Home / News / State of the Industry Corporate Report: How brand events are putting DEI in the spotlight

State of the Industry Corporate Report: How brand events are putting DEI in the spotlight

Building an events industry that embraces DEI (diversity, equity and inclusion) is a hot topic these days – so how is the sector actually performing?

The majority of those surveyed were adopting measures to incorporate DEI into their events, although others were lagging behind. More than three-quarters (78%) of those surveyed were allowing attendees to share their accessibility needs upfront (although arguably this seems so basic, it’s a little surprising that nearly a quarter still aren’t).

A similar number (76%) were ensuring a diverse range of speakers at their events, and 73% were accommodating special dietary requirements into their food and beverage offering.

As one respondent stated, prioritising DEI means, “Ensuring it’s always a topic on the planning agenda and establishing requirements to ensure our events are inclusive – from venue to F&B to event structure, we need to consider the needs of our delegates.”

Sectors & Industry Communities:

Tagged:

Get Involved
Research

The event industry’s reliance on data to help it plan for the future, increase its resilience, manage risk and justify investment decisions, is growing year on year.

The engagement and access that The Power of Events (UK) has across all 7 sectors of the industry, enables data gathering and in-depth research projects to be delivered confidently and consistently. This will be primarily facilitated through the new insight app to be launched on 28th Sep 2023.

By bringing the industry and university partners together, research projects will be designed to deliver real benefits to the industry in terms of trend analysis, insights and performance improvements.

SUGGEST RESEARCH PROJECTS
Our Supporters
Drawn from across the seven core sectors the Power of Events (UK) supporters are committed to showcasing the UK Event Industry.
BECOME A SUPPORTER
Our Partners
The Power of Events (UK) partners are collaborating to share research, data and insights for the benefit of the whole UK Events Industry.
BECOME A PARTNER