We are always listening, encouraging feedback on what we can do to help make this industry better understood, valued and respected. Faster access to quality data, a broader range of research participants and more dynamic engagement tools have been suggested – boosted by the unique reach of The Power of Events across the seven sectors throughout the Four Nations in one hit.
The event industry’s reliance on data to help it plan for the future, increase its resilience, manage risk and justify investment decisions, is growing year on year.
The engagement and access that The Power of Events (UK) has across all 7 sectors of the industry, enables data gathering and in-depth research projects to be delivered confidently and consistently. This will be primarily facilitated through the new insight app to be launched on 28th Sep 2023.
By bringing the industry and university partners together, research projects will be designed to deliver real benefits to the industry in terms of trend analysis, insights and performance improvements.